Paula Scher’s lecture “Great Design Is Serious (Not Solemn)” from last May’s Serious PlayTEDTalk conference. Scher is one of my exemplars and does excellent design work as a partner for Pentagram. Her work includes, Citi bank, Truvia, NY Public Theatre, Museum of Modern Art, NY Philharmonic, etc. The lecture is 20 minutes but is totally worth it. Enjoy! ||
Sunday, March 15, 2009
Paula Scher | TED.com
Paula Scher’s lecture “Great Design Is Serious (Not Solemn)” from last May’s Serious PlayTEDTalk conference. Scher is one of my exemplars and does excellent design work as a partner for Pentagram. Her work includes, Citi bank, Truvia, NY Public Theatre, Museum of Modern Art, NY Philharmonic, etc. The lecture is 20 minutes but is totally worth it. Enjoy! ||
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Design is Serious,
Design lecture,
Paula Scher,
Ted.com
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omg! my favorite TED talk! adam showed it to me. way to post an awesome video!!
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